After racing together for nearly two years, sitting in a condo in Breckenridge prepping for a snowshow race, Keith & Boyd formalized their plans to create ARcoach.

The uniquie experiences that each of the founders offer made the opportunity come to life. Keith's background as a personal trainer and coach of over 10 years coupled with Boyd's technical skills and the fact that they are both impressive adventure racers made ARcoach more than just an idea.

Today they continue to pour their time and passion into ARcoach in an effort to help the sport grow and impact more people's lives. They saw that training was one of the main barriers to entry for the sport and through ARcoach they have aspirations of exposing the amazing sport to new and improving racers.